Maiochiru

Maiochiru

Maiochiru

Introducing the Design Project by Astrid & Miyu. Always on the lookout for fresh new talent, we have teamed up with two Central Saint Martins students and aspiring designers to bring out two brand new collections. The Maiochiru Collection is the first to launch and has been designed by Matilde Mozzanega.

The range includes 3 beautifully versatile earring designs in different lengths, inspired by the movement of the ever-popular cherry blossom. “Maiochiru” is a Japanese word which means to fall as if dancing. The inspiration for the range came from a manga film entitled ‘Five centimetres per second’ which follows two lovers during the season of the cherry blossom. The film title indicates the length of time it takes from the cherry blossom petal to fall to the ground from the tree. The beauty, poetry and delicacy which dwell within the cherry tree are the inspiration behind this elegant collection. Stack it, loop it and wear any way you like - our most versatile earring yet.

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